OUR
PROJECTS
Below you will find a small selection of our previous projects from different industries, countries and backgrounds. Your needs have always been and will always be the focus of our work. Together with you we would like to work on a successful future and support you as a long-term partner on your individual way.
REGIONAL MARKET ANALYSIS - CONSTRUCTION SECTOR
WITH MACHINE LEARNING & TABLEAU
A construction company was looking to expand their operations into different regions of Germany. The client wanted to understand the development of construction volume by category, and to construct a database that would allow them to analyse regional trends by category (commercial, large residential building and general project development).
Fully automated brand tracking in the Writing & Marking category
WITH MODELS, DATA ANALYTICS, & INSIGHTS
TechMaloo’s goal is to find out whether the positioning defined in the brand strategy is also reflected in the minds of consumers and differentiates it sufficiently from the competition. In this respect, information is needed on brand awareness and image, but also on individual products or product applications.
MARKT SIZE & SHARE MODELLING - APPAREL MANUFACTURER
USING MACHINE LEARNING, PREDICTION MODEL, DATA ANALYTICS
Co-designed by the world-renowned architect James Smith, our Bridgewater Joy residences offer top views of the nearby lake Michigan. Perfect for a small family, a professional couple, or anyone looking to set up a home office.
Building the future – keeping up with a growing urban population
USING MACHINE LEARNING
Every day, at least 200,000 people pack their bags and move to the big city. By 2050 almost 70% of the world’s population will live in cities – that’s about 7 billion people. Together with a U.S. software company that makes products for 2D and 3D digital design and development, Statista is investigating the trend of increasing urbanization of the world’s population.
Global eCommerce Landscape Report
WITH MACHINE LEARNING, MARKET RESEARCH, ETC
A trade and economic development agency wants to produce a series of reports that provide insights into global eCommerce markets to help businesses expand into international markets.
Study on brand image in the soccer industry
USING MACHINE LEARNING, PREDICTION MODEL, DATA ANALYTICS, ETC
A globally known English soccer club wants to gain targeted and comprehensive insights into its perception among soccer fans in selected African countries. Awareness and extent of fan support, spectator frequency and audience as well as consumption and sponsorship were all key points of the empirical study
Report on the expansion of solar energy for a Nigerian energy company
USING MACHINE LEARNING
A Nigerian energy company would like to draw attention to the deficiencies of solar expansion in African cities and point out the potential of photovoltaics in large cities. For this purpose, valid data is needed to inform about the expansion of photovoltaic systems and the market potential in Nigerian cities.
Revision of the publication layout for an international financial company
WITH MACHINE LEARNING
Redesign of the content and structure of the corporate framework planning for an international finance company. Support of the process through graphic preparation, data selection and editorial expertise.
Digitization in the banking sector
USING MACHINE LEARNING, PREDICTION MODEL, DATA ANALYTICS
Progressive digitization is changing the behavior and expectations of bank customers on a lasting basis. Digital banking services are becoming increasingly popular with customers and are being used more and more frequently. Digital sales thus represent a special opportunity for banks, but also a special challenge. This white paper presents the special challenges and emerging opportunities of digitalization.
Simulation model calculating the revenue potential of an innovative quality feature in mobile communications
WITH MACHINE LEARNING, ANALYTICS & INSIGHT
A telecommunications company has developed a product that adapts the latency level on the network side to the application in use. Use cases for the application include cloud gaming, virtual and augmented reality, and robotics. The product can be used by B2B and B2C users and should therefore appeal to both customer groups. For a successful market launch, the company needs reliable figures on sales potential for the next five years.
Analysis of the current state and future prospects of data transport networks
WITH MACHINE LEARNING
Data transport networks form the technical “backbone” for network operations in the telecommunications industry. These networks link antenna sites, data centers, peering points, etc. and ensure that the core functionality in the respective network is guaranteed.
A sector report on the public perception of the local supply real estate sector
PREDICTION MODEL, DATA ANALYTICS
The client’s objective was to share experiences and insights about the local supply real estate sector, which has received little public attention to date, and to encourage the formation of public opinion. The report is intended to inform the reader and encourage them to familiarize themselves with the industry, so they may form their own opinion.
B2B and B2C customer survey to evaluate the acceptance of new payment and pricing options in public transport
WITH MACHINE LEARNING, RESEARCH, ANALYTICS
An innovative software company is planning to introduce mobile payment solutions in local public transport and needs information regarding the acceptance of, and attitudes towards new payment and pricing options as well as special pricing and remuneration systems.
Continuous brand tracking in the area of tire and car services
WITH MACHINE LEARNING, RESEARCH, ANALYTICS
An international retail chain in the tire and car services sector would like to know how its brand is perceived by consumers and how it is positioned in relation to the competition. For this purpose, information on brand awareness and image is needed as a basis for the realignment of marketing activities.
Market analysis of online trade in South Africa
WITH PREDICTION MODEL, DATA ANALYTICS, ETC
A large international e-commerce company is planning to enter the South African market. For this, the company needs data on the market size of certain categories, as well as key figures on the most popular brands. It is important for the customer to have as comprehensive an overview of the leading brands as possible, as well as a regional focus. Categories covered are various baby products, lamps, and tools.
Representative surveys on seasonal topics for Hotel chains
WITH MACHINE LEARNING, RESEARCH, ANALYTICS
We regularly conduct representative population surveys on a wide range of topics for a renowned company in the leisure and tourism sector. The insights gained are the basis for strategic decisions as well as for media presence.
Analysis of the footwear market in selected markets
WITH MACHINE LEARNING, MODELS, ANALYTICS
Shoes are a classic consumer good, but how big are the actual markets for shoes in selected core countries? With this question, an internationally known manufacturer of summer shoes approached TechMaloo. Together with the client, TechMaloo developed an exclusive market model to cover the current size and future trends of the respective shoe markets.
Customer segmentation and willingness to pay in the mobility sector
WITH MACHINE LEARNING, RESEARCH, ANALYTICS
An innovative company in the mobility sector aims for a differentiation strategy shortly after the market launch of a new service. This requires reliable information on types of customer, product preferences and willingness to pay.
Forecast model for the long-term development of the African passenger car fleet
WITH MACHINE LEARNING, RESEARCH, ANALYTICS
New forms of propulsion are transforming the African passenger car market. Along with this development, the demand for energy and raw materials is also changing. In order to be able to respond to the future developments of the market and changing needs, a globally operating energy company requires a market forecast model for the passenger car fleets in key African cities.
Determining the market potential of an innovative consumer product in several target countries
WITH MACHINE LEARNING, RESEARCH, ANALYTICS
The market launch of innovative new products often involves a great deal of uncertainty. In order to successfully manage its product launch, a leading global consumer electronics manufacturer faced the challenge of knowing the market potential of a new and innovative product. To make the situation even more complex, the product was to be launched in different countries around the world. The company needed well-founded assessments of the market potential in the respective countries to be able to identify and target specific core markets.
Market sizing and potential modeling for an organization that promotes free knowledge and free content
WITH MACHINE LEARNING, RESEARCH, ANALYTICS
An international organization specializing in free online information wanted to analyze its market potential for future cross-national expansion. The focus of the study was, on the one hand, the identification of factors and barriers to market growth, an analysis of regional user behavior in 12 African countries, and detailed modelling of global potential.
Competitive analysis of the premium chocolate market in the Middle East
WITH MACHINE LEARNING, RESEARCH, ANALYTICS
A premium chocolate manufacturer needs data on its own brand awareness as well as key figures on the competition. It is important for the customer to have as comprehensive an overview as possible of the most important competitor brands as well as a regional focus in the Middle Eastern region.
Determination of the market position for Internet-of-Things applications in North America
WITH MACHINE LEARNING, RESEARCH, ANALYTICS
Internet-of-Things (IoT) is driving digitalization through the networking of physical and virtual objects. Providers of IoT solutions are confronted with a dynamic market that offers strong growth potential. TechMaloo was tasked with quantifying the market size and competitive position for a telecommunications company from South Korea.
Competitive Analysis of Coffee Market in African
WITH PREDICTION MODEL, DATA ANALYTICS, ML, ETC
A premium Coffee manufacturer needs data on its own brand awareness as well as key figures on the competition. It is important for the customer to have a comprehensive overview of the most important competitor brands as well as a regional focus and Coffee market predictions in the Africa.
CLIENT FEEDBACK
Miriam Hayes
We have bought and sold a handful of properties in the past with various different realtors, but none came close to the service we got at Presson's. Not only is the team full of experts who know what they're talking about, but they are also always willing to go that extra mile to ensure customer happiness and satisfaction. We were never left hanging and waiting for an answer – everyone got back to us promptly and we never felt like we weren't in the loop of what was going on. The whole process was smooth and we never felt rushed or pushed to make a decision. Instead, we could take the time to decide on everything, and ended up signing the papers within weeks.
James and Susan Smith
We had heard a lot of praise for Presson's team, since many of our social circle was already using their services to purchase their own homes. We had pretty high expectations, and were pleasantly surprised when they were not just met, but surpassed by a mile. The team was accommodating at all stages – from viewing the properties, to providing extra information on some of the interior materials, to explaining in detail all the clauses in the contracts. Even our children could join the house viewing process, something which we were eternally grateful. Now, we are happy homeowners in a nice neighborhood, and we couldn't be happier.
GET IN TOUCH
If you're interested in hearing more about the way we work, have a business proposal, or are interested in making a purchase, we'd love to hear from you.